For Their Second Collaboration, Aries Reimagines the Iconic Reebok Instapump Fury 94

Reebok and Aries are back with another collaboration, delivering two iterations of the iconic Instapump Fury 94 before year’s end.

One of the collaborative Instapump Fury 94 unisex colorways is metallic silver, while the second is dressed in black. Also, the looks include synthetic nappa leather bladders with custom mesh detailing on the toe and tongue.

The London-based streetwear label added its signature reflective accents to the heel, which also features custom Aries heel clips. Other Aries nods include the Fluro yellow and Fluro orange hues on the outsoles. Aries and Reebok branding appears on the heels, and the collaboration comes packaged in a limited-edition collector’s black box with gold detailing.

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Aries, Reebok, Instapump Fury 94, collaboration
The two Aries x Reebok Instapump Fury 94 colorways.

The two Aries x Reebok Instapump Fury 94 colorways arrive Dec. 6 via Ariesarise.com, and a broader release on Reebok.com and with select retailers will take place Dec. 12 at 10 a.m. ET. Both colorways retail for $250.

Reebok and Aries kicked off the year with the Classic Leather “Mystic’s Shoe,” marking their first collaboration. The witchcraft-inspired look, which arrived in January, featured Reebok’s pale aqua and metallic gold hues, and was executed with leather uppers and tongues with exposed foam. Although the collaboration is no longer available, secondary market standouts including Flight Club and GOAT have pairs available. On Flightclub.com, prices range from $80 to $120, and the price range from $101 to $137 on GOAT.com.

About the Author

Peter Verry is the Senior News and Features Editor for Athletic and Outdoor at Footwear News. He oversees coverage of the two fast-paced and ultracompetitive markets, which includes conducting in-depth interviews with industry leaders and writing stories on sneakers and outdoor shoes. He is a lifelong sneaker addict (and shares his newest purchases via @peterverry on Instagram) and spends most of his free time on a trail. He holds an M.A. in journalism from Hofstra University and can be reached at peter.verry@footwearnews.com.

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